A shortlist of PR freelancers
in minutes, AI-matched to your brief

Every specialist in the Nibble network has been verified by clients just like you, and all their skills are rated and reviewed before they can be matched

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Post a new brief for free

Our intuitive three-step Q&A will take all the details about you and the work to match you with the top PRs for the job

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Review your top matches

PRs with the highest rated skills and most relevant experience are sent directly to your inbox

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Discuss the PR work

Connect and message freelancers to discuss the brief and answer any questions they may have

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Request proposals

Easily compare plans, budgets and results from your matches, and feedback until the proposal is perfect

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Select your PR

Once you’re happy with a freelance PR and their proposal, book the freelancer on Nibble and prepare to begin your PR journey

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Pay with confidence

Pay securely with Stripe, with all payments held until agreed dates with control of payouts

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Work together

The PR work starts here, via a dedicated ‘Work in Progress’ dashboard to manage different projects or retainers

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Rate and review

Feedback and rate the work to make our matching algorithm smarter, and help other clients pick the right PR for them

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Have favourites

Love your freelance PR? Add them to your ‘Favourites’ to work with them again, or request proposals for future work

Schedule a free
15 minute client demo

Explore how Nibble can help you and your brand achieve your PR goals via best-in-class freelancers AI-matched to your specific brief.

Orange Rocket Understand your dashboard and how it works
Blue Document Check out the quick and painless guided briefing process
Purple Diamond Watch step-by-step how to match, connect and book PR freelancers
Nibble Client Demo Image
Orange Rocket Understand your dashboard and how it works
Blue Document Check out the quick and painless guided briefing process
Purple Diamond Watch step-by-step how to match, connect and book PR freelancers


Key Features and Benefits

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The first and only AI-powered PR marketplace that pre-screens every freelancer

Every freelancer on Nibble has been reviewed, interviewed and reference-checked before being accepted and our network has an average client rating of 4.9 out ot 5. Great PR has a tremendous impact on businesses, and a not-so-great experience makes it harder to trust again. We’re in the game of proving how powerful the right PR can be so we’d rather make no match than a match for the sake of it.

Think of us as your first filter. Our AI-powered PR specialist database starts you with a concentrated pool of excellence, and even suggests the top 3 candidates based on machine learning that knows which PRs are delivering for other clients. It saves you time and headache as we match you with only the PRs who are looking to work with a brand just like you, have the specific skills you want, and who have been highly recommended for them. In fact, freelancers must be rated by a client for every skill on their profile before our platform allows them to be matched to those briefs.

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Get up and running in minutes, even if you’re a complete newbie

Nibble is user-friendly and intuitive to make PR more accessible and emulate the real world experience of asking for a recommendation, and hiring a PR freelancer with a great track record. Even if it’s your first time dipping your toe into the world of public relations (or even using a platform like this) getting signed up is quick and simple, and you can start reviewing matches in minutes.

We have lots of helpful guides on our blog, and handy hover tools throughout the platform offering more help where it might be needed. We’re straight talking with zero jargon too. You don’t need to understand about ‘day rates’ for example. How we see it is you’ll have an idea of your budget and want to know what you can get for it. It’s down to the PRs to showcase the results they can deliver. All you need to do is choose the right fit for you.

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Let our intuitive three-step Q&A guide your new brief

If you’ve never written a brief - and even if you have - we’ve designed the briefing process to be as easy and enjoyable as possible. We ask the questions we need to know in order to understand you, the work and that type of freelancer you’d be best suited to so we can deliver your matches, as well as provide your matches with all the information they need in order to know if they can do a great job.

PR is personal, so during the application process we access freelancers’ skills, past experience as well as their working personality type. Are they creative, strategic or extremely resourceful? The more matches we make, the smarter our AI-powered machine learning gets, each and every time.

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Compare profiles and proposals, collaborating with unlimited edits

We match PRs based on their skill ratings, their activity on the platform, responsiveness to client messages, frequency of proposal submissions when requested, and success in winning projects. You’ll get three ‘Best Match’ recommendations as part of your shortlist to further help with your search.

Easily view and compare freelancers’ profiles and experience - with consistent ratings that are easy to understand at a glance - and keep track of new proposals as they come in, via your dashboard. To emulate a real world experience, feedback and collaborate with your match on the final plan, budget and timings before you book them on Nibble; freelancers can request unlimited edits to the proposals they put forward, which you can accept or decline.

Like a freelancer but don’t select them this time? Want to work with the same PR consultant again for something else? Click the heart next to their name to add them to your ‘Favourites’. You can add these PRs to join shortlists and request proposals for other new briefs in future.

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Manage multiple work streams at once, in one place

You might be a solopreneur with one PR need, the leader of a company which has a few different PR ‘jobs to do’, or perhaps you’re a serial founder and a disruptive big thinker with lots of ideas and multiple enterprises looking for that ideal startup PR consultant.

Whatever the level of freelancer support you’re looking for, you can find a range of PR expertise to achieve various goals, and manage as much (or as little) as you like on one easy-to-navigate dashboard.

At times, successful brand PR can involve juggling multiple briefs, so post new briefs for the same business, or different ones, for ongoing retainers or a project, whenever you want. It’s all up to you. Your ‘Work in Progress’, ‘New Briefs’ and ‘Completed’ dashboards are neatly organised for you.

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Receive invoices and easily pay via Stripe’s secure payments

Feel confident making payments when you book freelancers on Nibble. We use Stripe to process all payments, and freelancers’ fees are held securely by Stripe until released to the freelancer in line with our payout schedule - seven days after the official due dates.

As the client, this gives you a week’s grace to put a pause on a payment if the need arises, giving you peace of mind that you have control of the payout schedules.

Keep track of due dates in the ‘Billing and Invoices’ section of your account, and easily download all the invoices at the click of a button.

We’re trusted by brands from big to small, as well as individuals looking to build their profile

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Paul Lock


The two PR consultants Nibble matched me with were clearly in a different league, and also just far more passionate. It was like night and day compared to the ones I found myself. This put me at ease and I was able to enjoy the excitement of the upcoming project, instead of feeling like I was taking a shot in the dark.


Susie Ashfield

Speech coach and founder, Speak2Impact

It’s amusing now, but I thought I'd be paying £10,000 for PR. Or be locked into a year-long retainer with no guarantees. So when I saw the proposal come through I was over the moon. It was a price I could afford and seemed incredibly fair, setting out the goals and explaining how we’d get there. The campaign paid for itself on the first article. To me, that says it all. I’m already planning how else I can use PR to help my business.


Leon Rothera

Chef, entrepreneur and food consultant

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Being matched with a handful of the right people instead of going off on a hunt of my own gave me confidence to relax into the process and simply sift through the best. The online dashboard is easy and makes sense, which is a bonus these days! I don’t have time to learn how to use yet another app or bit of tech.


Rob Gardner

Director of investments

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We decided to do a small consumer project with a PR freelancer as a bit of a test run. Since then we haven’t looked back. She’s smart and understood exactly what we needed, helping us to create content and conversations in media titles we don’t usually speak to, complementing our wider PR strategy. I’m so impressed I’ve booked her again to work with me on a personal project.


Jack Waldouk

Founder and MD

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At some point every founder has to take the leap and have trust in their PR consultant’s skills, experience and contacts to help them fly. Nibble clearly ‘gets it’. Definitely check out their blog; pretty much all of my initial questions or fears were answered, as well as tangible tools and systems to make sure you go into those initial conversations prepared, equipped to make a decision and feeling confident (and excited) about making the jump.


“How much does PR cost?”

How much you spend on PR is an individual business decision based on your specific goals and objectives.

These packages have been designed to create an environment for success, giving PR consultants the opportunity to deliver great work and dedicate time to you. Depending on the level of support you’re after, you can ask PRs to work with you project by project, or on an ongoing monthly basis - sometimes even both - depending on what you want to achieve.

Check out this article on understanding how to approach your PR budget.

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Ongoing monthly PR support

Fees start at £1,500 per month*

Flexible, with one month’s notice after the first three months

Payments held securely by Stripe and released seven days after official due dates

Post a Brief
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PR support with a specific start and end date

Fees start at £2,500 per total project*

Payment released in two 50% instalments, at start and on completion

Payments held securely by Stripe and released seven days after official due dates

Post a Brief

*VAT depends on a PR's individual status and is clearly signposted within their profile and proposals.

A 2.6% platform fee is applied to all payments, for Stripe payment processing and admin costs.