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PR Strategy for Healthcare and Wellness Brands
That Builds Trust

Whether you're launching a supplement, growing a coaching brand, or announcing a clinical innovation, your story needs credibility and connection. Nibble matches you with PR freelancers who understand how to position wellness and healthcare brands for both press and consumers.

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BUILT BY AWARD-WINNING AGENCY OWNERS

Why wellness and healthcare brands choose Nibble

From clean living to clinical launches, this space is crowded - and timing matters. Plug in the right freelance PR talent to support each campaign, story or product push, and pay only for what you need, when you need it.

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PRs with hands-on experience across wellness and health
We match you with freelancers who’ve worked with wellness coaches, supplement brands, DTC platforms, health apps, and regulated medical services.

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Messaging that feels human - while staying credible
From coaching philosophies to scientific claims, our freelancers know how to communicate responsibly while still landing coverage and building engagement.

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Campaign support, not commitment
Run one-off campaigns or test new products without locking into a retainer. Scale PR up or down to suit your growth.

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Fully vetted and highly rated talent
All freelancers are interviewed, reference-checked, and rated by past clients - so you only get matched with proven professionals.

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We are trusted by

Nibble freelancers have been rated 4.9/5 on average

GET MATCHED IN MINUTES

How Nibble works

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1

Post a Brief

Explain the work in minutes with our intuitive Q&A. Your brief is confidential and hidden from Google. Only your matches will see it.

2

Match

Review freelancer profiles, past work, reviews and Nibble ratings for up to 10 AI-matched PRs, saving you time sifting through endless CVs.

3

Book Calls

Seamlessly schedule a Zoom or launch one instantly, all on Nibble, to to find your freelance PR.

4

Review Proposals

Freelancers will share a summary of why they are right for the work and outline how they will achieve the results.

5

Hire and Pay

Pay securely and stay in control of payouts, whilst powering up your agency.

HIRE AND PAY VIA NIBBLE'S SECURE STRIPE-POWERED SYSTEM

Stay in control of freelancer payouts in line with results

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Ongoing Support

From £1,500 per month

  • Paid and held at the start of each period
  • Released to freelancers at the end of the period
  • 7 day window after month end to pause payouts
  • One month minimum, cancel anytime
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Project Work

From £2,000 per project

  • Paid in full and held securely when you hire
  • 50% released after the start date
  • 50% release upon completion
  • 7 day window after each stage to pause payouts
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Creative Ideation

From £500 per project

  • Paid and held securely when you hire
  • 50% released after the start date
  • 50% released upon completion
  • 7 day window after each stage to pause payouts

*VAT dependent on PR's individual status and is clearly signposted within proposals.

A 4.5% platform fee is applied to all payments, for Stripe payment processing (8% for non-UK cards).

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Ongoing Support

From £1,500 per month

  • Paid and held at the start of each period
  • Released to freelancers at the end of the period
  • 7 day window after month end to pause payouts
  • One month minimum, cancel anytime
african girl img

Project Work

From £2,000 per project

  • Paid in full and held securely when you hire
  • 50% released after the start date
  • 50% release upon completion
  • 7 day window after each stage to pause payouts
two person meet img

Creative Ideation

From £500 per project

  • Paid and held securely when you hire
  • 50% released after the start date
  • 50% released upon completion
  • 7 day window after each stage to pause payouts

*VAT dependent on PR's individual status and is clearly signposted within proposals.

A 4.5% platform fee is applied to all payments, for Stripe payment processing (8% for non-UK cards).

two person meet img

Ongoing Support

From £1,500 per month

  • Paid and held at the start of each period
  • Released to freelancers at the end of the period
  • 7 day window after month end to pause payouts
  • One month minimum, cancel anytime
african girl img

Project Work

From £2,000 per project

  • Paid in full and held securely when you hire
  • 50% released after the start date
  • 50% release upon completion
  • 7 day window after each stage to pause payouts
two person meet img

Creative Ideation

From £500 per project

  • Paid and held securely when you hire
  • 50% released after the start date
  • 50% released upon completion
  • 7 day window after each stage to pause payouts

*VAT dependent on PR's individual status and is clearly signposted within proposals.

A 4.5% platform fee is applied to all payments, for Stripe payment processing (8% for non-UK cards).

two person meet img

Ongoing Support

From £1,500 per month

  • Paid and held at the start of each period
  • Released to freelancers at the end of the period
  • 7 day window after month end to pause payouts
  • One month minimum, cancel anytime
african girl img

Project Work

From £2,000 per project

  • Paid in full and held securely when you hire
  • 50% released after the start date
  • 50% release upon completion
  • 7 day window after each stage to pause payouts
two person meet img

Creative Ideation

From £500 per project

  • Paid and held securely when you hire
  • 50% released after the start date
  • 50% released upon completion
  • 7 day window after each stage to pause payouts

*VAT dependent on PR's individual status and is clearly signposted within proposals.

A 4.5% platform fee is applied to all payments, for Stripe payment processing (8% for non-UK cards).

What Healthcare and Wellness PR Can Do for Your Brand

PR builds credibility where it matters - among patients, professionals, and press. Whether you’re promoting innovation or growing brand trust, earned media still drives the conversations that count.

Find a PR Freelancer Now
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Increase visibility

Reach the right audiences with expert-led media coverage.

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Support launches and campaigns

Announce new services, therapies or partnerships with clarity and care.

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Build trust through storytelling

Use real outcomes, research or founder insights to connect and convert.

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Navigate sensitive topics

Work with PRs experienced in compliance, regulation, and nuance.

FAQs AND handy LONGER READS

From why we’re free to use, to who can the Nibble
network help achieve their goals?

Who is Nibble for?

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We are for brands, businesses and professionals looking for an alternative to the conventional public relations agency or hiring in-house, and talented PR specialists looking for exciting new client work they’re passionate about.

Because the freelance world is dynamic, our client range is diverse. From large corporations and small businesses or startups needing a specialised PR consultant, such as for industries like fintech or healthcare, and professional individuals who want some personal PR, to growing agencies looking for extra freelance power they can trust. What they all have in common is a desire to find a flexible and cost-effective solution, and little time to spend searching and screening freelancers themselves or paying recruitment fees. They want a recommendation from peers that they trust, which is what we bring: All the freelancers in our directory have been recommended by other clients, and only get matched for briefs looking for the skills they score high for.

The contractors on the Nibble database are exceptionally skilled, and varied in regards to seniority and experience. Clients can find consultants to work on new product launches, run an ongoing day to day ‘virtual press office’, grow and protect brand reputation, land interviews, or even create standalone PR strategies, plans and toolkits to be activated DIY.

How do I know if the PR freelancer understands healthcare or wellness?

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Our matching is based entirely on verified skills.

You’ll only be shown freelancers who have been rated by past clients for their experience in healthcare or wellness PR.

Every single freelancer has been interviewed and reference-checked by our team - so the shortlist you receive (up to 10 top PR experts) is fully pre-vetted. Now it’s just about finding the right fit for your business.

Can PR help with compliance-sensitive messaging?

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Yes. Many freelancers have worked in regulated sectors and understand how to shape messaging that aligns with medical accuracy, legal guidelines, and brand positioning. We’ll only match you with freelancers who’ve proven their ability in this space.

How does your matching work?

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Our founding team has taken its experience as the client brand, the freelancer, and running an award-winning boutique London PR firm, plus years spent hiring and connecting brands to PR consultants offline, to create an AI-powered tech solution with a winning formula for matching the right work with its perfect publicity partner.

The online experience is designed to imitate a real world process, and our proprietary matching algorithm takes into account the type of work a freelancer wants to do and has been highly recommended for, as well what clients say they are like to work with.

The top 10 or less are matched with each client’s new brief, giving them a concentrated shortlist of the most highly recommended people to choose from. Now they just need to get talking, and pick the right person and proposal for them.